The History Of The American Economy, Told Through Super Bowl Ads

If you want to know what’s trending in the U.S. economy, look away from the business pages come Super Bowl time.

1. The Verge, the tech website and flagship property of Vox Media, revealed its Super Bowl ad today. The ad boldly declares, “This is the future, it belongs to you.”

3. OK, so “Super Bowl ad” might be a little misleading: the company told Ad Age the spot will air during the Super Bowl in one small Montana town, and cost the company $700.

Tech Cocktail / Via

Vox Media CEO (and former AOL executive) Jim Bankoff.

5. But while this fits more into the category of prank than full-blown Super Bowl commercial, it fits a trend. The year’s biggest sporting event has long featured ads highlighting the economic zeitgeist.

6. It all begins with Apple’s epic “1984” ad, which remains the standard for a company shaping and reflecting the economic moment.

The beginning of the personal computing era. The beginning of the epic Super Bowl commercial as advertising’s highest aspiration. And a milestone in the roll out of Silicon Valley’s long-held narrative of radical disruption against an established order that must be destroyed.

One way or another, everyone aiming for a “big” Super Bowl commercial since then has tried to capture Ridely Scott and Steve Jobs’ magic.

8. The late 90s and early 00s Super Bowls were riddled with an orgy of dotcom advertising. That was followed by a rush of financial services ads in the lead up to the Great Recession.

9. ran this ad in January, 2000, the peak of dotcom mania. It would shut down less than 10 months later.

11. That same year, the discount brokerage e*Trade boasted it had “wasted $2 million bucks.”

12. The NASDAQ wouldn’t rise up to its early-February, 2001 level until May, 2014.

Google Finance

14. The 2004 Super Bowl halftime show was sponsored by AOL. It became more famous for Janet Jackson’s nipple-slip. Time Warner and AOL had merged in 2000, in what was widely considered the worst corporate deal of all time.

Frank Micelotta / Getty Images

16. But after the collapse of the tech bubble came the housing bubble. The massive subprime lender Ameriquest sponsored the 2005 Super Bowl halftime show and the Rolling Stones’ 2005 American tour. Citi bought what remained of Ameriquest in 2007.


18. That same year, Ameriquest’s Super Bowl commercial was called a “surprise winner” by The New York Times. The punchline “Don’t judge too quickly, we don’t.”

Ameriquest / Via

St. Louis Federal Reserve

22. The brokerage E*Trade introduced the now-retired “E*Trade baby” in 2008. The S&P 500 had started falling in October, 2007. The Great Recession officially began in December.

24. As the American economy was slowly on the path to growth in January 2012 (unemployment peaked in October, 2009), Chrysler aired its instant-classic “Halftime in America” ad. Annualized GDP growth in the first quarter of 2012 was 2.3%, now it’s 5%.

26. So does The Verge’s ad prank mean we’re in a new bubble? Only time will tell. And if so, we’re not in the future, but the past.


This story has been updated with the details of where Vox Media’s Super Bowl commercial will air. BF_STATIC.timequeue.push(function () { document.getElementById(“update_article_update_time_4717929″).innerHTML = UI.dateFormat.get_formatted_date(‘2015-01-20 18:31:46 -0500′, ‘update’); });

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The plot thickens: Mike Huckabee comes out swinging for Todd Akin

Oof. Todd Akin must have gotten to Mike Huckabee after his “apology” earlier this week on Huckabee’s radio show. In an email today to his supporters, Huckabee blasted Republicans calling for Akin to withdraw from the U.S. Senate race.

The Party’s leaders have for reasons that aren’t rational, left him behind on the political battlefield, wounded and bleeding, a casualty of his self-inflicted, but not intentional wound. In a Party that supposedly stands for life, it was tragic to see the carefully orchestrated and systematic attack on a fellow Republican. Not for a moral failure or corruption or a criminal act, but for a misstatement which he contritely and utterly repudiated. I was shocked by GOP leaders and elected officials who rushed so quickly to end the political life of a candidate over a mistaken comment in an interview. This was a serious mistake, but it was blown out of proportion not by the left, but by Akin’s own Republican Party. Is this what the party really thinks of principled pro-life advocates? Do we forgive and forget the verbal gaffes of Republicans who are “conveniently pro-life” for political advantage, but crucify one who truly believes that every life is sacred?

Who ordered this “Code Red” on Akin? There were talking point memos sent from the National Republican Senatorial Committee suggesting language to urge Akin to drop out. Political consultants were ordered to stay away from Akin or lose future business with GOP committees. Operatives were recruited to set up a network of pastors to call Akin to urge him to get out. Money has changed hands to push him off the plank. It is disgraceful. From the spotlights of political offices and media perches, it may appear that the demand for Akin’s head is universal in the party. I assure you it is not. There is a vast, but mostly quiet army of people who have an innate sense of fairness and don’t like to see a fellow political pilgrim bullied. If Todd Akin loses the Senate seat, I will not blame Todd Akin. He made his mistake, but was man enough to admit it and apologize. I’m waiting for the apology from whoever the genius was on the high pedestals of our party who thought it wise to not only shoot our wounded, but run over him with tanks and trucks and then feed his body to the liberal wolves. It wasn’t just Todd Akin that was treated with contempt by the thinly veiled attack on Todd Akin. It was all the people who have faithfully knocked doors, made calls, and made sacrificial contributions to elect Republicans because we thought we were welcome in the party. Todd Akin owned his mistake. Who will step up and admit the effort being made to discredit Akin and apologize for the sleazy way it’s been handled?

Liberals are reveling in Huckabee’s Akin defense:

Well that should just about do it: Huckabee digs in behind Akin.

— Aaron Blake (@AaronBlakeWP) August 23, 2012

Yup RT @FixAaron Well that should just about do it: Huckabee digs in behind Akin.

— Greg Sargent (@ThePlumLineGS) August 23, 2012

Team Rape: RT @thinkprogress: Huckabee turns his back on GOP establishment, throws support behind Akin

— Stephen Keating (@stephenmk) August 23, 2012

so Huckabee supports Akin and says he's being bullied? give me a break. how much longer before he starts an Akin Appreciation Day?

— jason (@garmonbozia) August 23, 2012

I’d like to thank Mike Huckabee for throwing a gallon of gasoline on the Akin fire:

— Marc Love (@marcslove) August 23, 2012

Lol at #tcot today #p2 RT @nationaljournal: Huckabee Defends Akin, Wants Him to Stay in Race

— Dave McW (@DaveMc99TA) August 23, 2012

Huckabee has a handful of Republicans backing him up:

He's right… RT @tobyharnden: Huckabee blasts GOP for shooting a wounded Akin, running him over w (cont)

— Mr. Aye Dee (@MrAyeDee) August 23, 2012

Huckabee's wrong. GOP didn't just shoot Akin, crush him w tanks & feed body to wolves They also urinated on his corpse.

— Toby Harnden (@tobyharnden) August 23, 2012

Well put. RT @Markhalperin Huckabee goes all-in with Akin w/email blasting the establishment and explaining why he is standing by his friend

— My Way (@mywaymo) August 23, 2012

But by and large, conservatives are facepalming. Hard:

Huckabee gained so much cred w/ Chick-fil-A appreciation day & he's using it to back a guy who apparently learned biology in the 1800s #Akin

— John Hawkins (@johnhawkinsrwn) August 23, 2012

@guypbenson some reports Huckabee says Akin should stay in. #disgrace

— TG47 (@dudescript) August 23, 2012

Ugh… RT @AoSHQ: Mike Huckabee: I'm All-In For This Great Candidate Akin, and If You're Not, You're a RINO

— Michele Frost (@michelelfrost) August 23, 2012

It's unfortunate that Mike Huckabee and Todd Akin have become Harry Reid's best hopes.

— MSNBC Watch (@MSNBCWatch) August 23, 2012

Cue head-banger, human torch stick figures… MT @HotlineJosh Huckabee defends Akin, urges him to stay in #MOSEN race.

— Josh Painter (I-TX) (@Josh_Painter) August 23, 2012

Q: Who sees someone on fire & says "they need a hug"? A: Mike Huckabee Sir, u 2 r now part of the problem. #tcot

— Stubbornly Me. (@lybr3) August 23, 2012

Huckabee must be destroyed at all costs. He's giving aid and comfort to Akin.

— Seth (@dcseth) August 23, 2012

Townhall‘s Guy Benson posed the question as to whether Huckabee, who is slated to speak at the Republican National Convention, should be replaced with someone else:

Time to yank Huck's RNC speaking slot? MT @FixAaron: Huckabee digs in behind Akin.

— Guy Benson (@guypbenson) August 23, 2012

Several people objected to the prospect of Huckabee being pulled from the lineup:

To those who think Romney should remove Huckabee's convention speech over Akin, I promise you Romney will lose election if he does that.

— Steve Deace (@SteveDeaceShow) August 23, 2012

Correct MT @bdomenech Huckabee's work on Romneys behalf mattered, and removing him from speaking slot over Akin endorsement… very risky.

— Paul Seale (@paulvseale) August 23, 2012

Plus his fans. RT @daveweigel: Downside of pissing off a guy with a PAC, TV and radio show > downside of letting him talk for 10 mins

— Guy Benson (@guypbenson) August 23, 2012

Yeah, quietly reassigning Huck for a shorter/earlier speech may be better than dumping him altogether. @bdomenech @JRubinBlogger @daveweigel

— Guy Benson (@guypbenson) August 23, 2012

Most conservatives, though, were in favor of Huckabee being cut:

Past time. RT @guypbenson: Time to yank Huck's RNC speaking slot? MT @FixAaron: Huckabee digs in behind Akin.

— Melissa Clouthier (@MelissaTweets) August 23, 2012

So Huckabee is still backing Akin and the RNC has him speaking prime time at the convention? I'm sure we can find a non-idiot for that spot.

— Ben (@BenK84) August 23, 2012

@bdomenech F*** it. Huckabee needs to be taught a lesson too. Cancel him. The rat. #mosen #akin

— MSNBC Watch (@MSNBCWatch) August 23, 2012

Yup RT @guypbenson Time to yank Huck's RNC speaking slot? MT @FixAaron: Huckabee digs in behind Akin.

— joshbranson (@joshbranson) August 23, 2012

Yes #DropOutTodd RT @guypbenson: Time to yank Huck's RNC speaking slot? MT @FixAaron: Huckabee digs in behind Akin.

— Daniel (@Daniel__78) August 23, 2012

Over the past week, the Akin fiasco has only gotten messier and messier. And just when we’re convinced it can’t get any more head-desk-worthy, another bomb drops. What else could possibly be in store for the GOP? Commentary‘s John Podhoretz has a bold idea:

Well, after November, Akin could be Huckabee's Ed McMahon on his Fox show.

— John Podhoretz (@jpodhoretz) August 23, 2012

Oh boy.

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Carnival assures poop-cruise passengers the bathrobes are complimentary

Oh, man.

After days without working toilets and electricity on a disabled Carnival cruise ship, passengers finally returned to shore last night. The Triumph was described as a “floating petri dish.”


— DRUDGE REPORT (@DRUDGE_REPORT) February 15, 2013

“We had to poop in bags!” MT @indyworld: ‘Floors squish and the smell chokes': cruise-from-hell ship towed into port

— Guy Adams (@guyadams) February 15, 2013

Carnival Cruise. It’s the Gooooood Ship. Lollyyyy Poop.

— AlfonZo Rachel (@AlfonZoRachel) February 14, 2013

Poop-disgusting & new-come aboard-we’re expecting you!-the POOP BOAT-for exciting Caribbean runs-POOP BOAT promises vouchers for everyone

— David Burge (@iowahawkblog) February 15, 2013

All the guys who gave up twitter for Lent are gonna be mad they missed these sweet poop deck jokes.

— Drew White (@MetricButtload) February 15, 2013

Many passengers left behind the stinky, steamy nightmare wearing Carnival’s white bathrobes.

Hey those cruise people are stealing the robes. #carnival #cruise

— Frank B (@BeingFrankWithU) February 15, 2013

You got to be fucking me! “@carnivalcruise: Of course the bathrobes for the Carnival Triumph are complimentary.”…

— Vladimir Sorio (@Vlaadysmalls) February 15, 2013

But great news, guys! Those robes? No need to return them. Totally on the house!

Not a parody account: RT @carnivalcruise Of course the bathrobes for the Carnival Triumph are complimentary.

— Jessica (JRudis) (@JRudis) February 15, 2013

Well, um, pretty sure no one else would utilize them RT @carnivalcruise Of course the bathrobes for Carnival Triumph are complimentary

— tara manis (@taramanis) February 15, 2013

Although the robes probably aren’t white anymore. RT @carnivalcruise Of course the bathrobes for the Carnival Triumph are complimentary.

— maggie serota (@maggieserota) February 15, 2013

Wow – I think they need a new social media director! RT @carnivalcruise: Of course the bathrobes for the Carnival Triumph are complimentary.

— Andrew Weinstein (@Weinsteinlaw) February 15, 2013

Keep up the good work RT @carnivalcruise Of course the bathrobes for the Carnival Triumph are complimentary.

— Adrian Lurssen (@AdrianLurssen) February 15, 2013

Oh, you didn’t say that, did you?!? RT @carnivalcruise Of course the bathrobes for the Carnival Triumph are complimentary.

— Maury Brown (@BizballMaury) February 15, 2013

Shouldn’t @carnivalcruise be in the reality show business. Or better yet. Hire a new PR firm. Free bathrobes?

— thomas doherty (@tuckahoetommy) February 15, 2013

You’re making this worse. RT @carnivalcruise: Of course the bathrobes for the Carnival Triumph are complimentary.

— George Scoville (@stackiii) February 15, 2013

*blank stare* RT @carnivalcruise: Of course the bathrobes for the Carnival Triumph are complimentary.

— Saeed Jones (@theferocity) February 15, 2013

“@carnivalcruise: the bathrobes for the Carnival Triumph are complimentary.” > the cruise credit & $500 no, but bathrobes make it all good!

— Trina Unzicker (@trinaunz) February 15, 2013

As Major Garrett might say: Not f*cking kidding. That is shirty business.

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Obama’s “When you’re president” picture spawns hashtag

It was only a matter of time.

“When you’re president, as opposed to the head of a private equity firm, then your job is not simply to maximize profits. Your job is to figure out how everybody in the country has a fair shot.” -Barack Obama

According to the president, making a business profitable is no rationale for the presidency. The conservative Twittersphere seems to think there’s more to the job that the president forgot to mention.!/The_KennyM/status/204746252032806914

#WhenYouArePresident MSNBC, the New York Times and CNN will campaign for you pro bono.

— Andrew Lawton (@AndrewLawton) May 22, 2012

#WhenYouArePresident you can postpone your national security briefings for an urgent golf game.

— Peter C. (@pcarenza) May 22, 2012

#WhenYouArePresident you get to create a composite girlfriend and set her up for entitlements and government dependency circa #Julia

— Whitney Neal (@WhitneyNeal) May 22, 2012

#WhenYouArePresident You can declare all kinds of war — on women, the poor, Muslims — so long as you blame Republicans.

— Jimmie (@jimmiebjr) May 22, 2012

#WhenYouArePresident You can run guns to Mexican drug cartels. #tcot

— William J. Miller (@WilliamJMiller) May 22, 2012

#WhenYouArePresident you can have @sandrafluke on speed dial.

— Jenn Taylor (@JennQPublic) May 22, 2012

#WhenYouArePresident You can hang out with the Hollywood Glitterati – and they pay you to do it!

— Cheryl Eleni (@CherEleni) May 22, 2012

#WhenYouArePresident you can make 324,000 women leaving the work force sound like a good thing. #waronwomen

— Teri Christoph (@TeriChristoph) May 22, 2012

#WhenYouArePresident you are allowed to call your opposition horrible stuff, but any criticism of you? RACIST!!!!

— AblativeMeatshield (@AblativMeatshld) May 22, 2012

#WhenYouArePresident you can start lame hashtags that get immediately hijacked and turned against you

— Stig, just Stig (@HesNotTheStig) May 22, 2012

#WhenYouArePresident you can get the Olympics… oh, wait. Never mind.

— Tele (@LynnInOhio) May 22, 2012

#WhenYouArePresident you can make educators believe it is a crime to criticize you.

— deepereyes (@deepereyes) May 22, 2012

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Punk’d loser: How big of a crybaby is Donald Trump? THIS big

Dude. Just when you thought Donald Trump couldn’t get more pathetic, he proves you wrong!

I thought I was being nice to somebody re their parents. I guess this teaches you not to be nice or trusting. Sad!

— Donald J. Trump (@realDonaldTrump) September 29, 2014

As Twitchy reported, the buffoon fell for a hilarious joke tweet and retweeted it. He then swiftly bravely ran away and deleted his retweet, of course. Lesson learned? Not so much.

"@realDonaldTrump I thought I was being nice to somebody. I guess this teaches you not to be nice or trusting" Is that what it teaches him?

— Stupid History Pics (@historyinflicks) September 29, 2014

@realDonaldTrump Maybe it's a sign that you should stop retweeting "Pro you" tweets Donald? It's not very becoming…

— Holly Hollywould (@itshollywould) September 29, 2014


It got worse.

Some jerk fraudulently tweeted that his parents said I was a big inspiration to them + pls RT—out of kindness I retweeted. Maybe I’ll sue.

— Donald J. Trump (@realDonaldTrump) September 29, 2014


Twitter users gave him the business and it was hilarious.

@realDonaldTrump @AbiWilks "out of kindness"?! Nothing to do with that MASSIVE ego getting a little stroking then?

— CheltenhamUnder (@CheltenhamUnder) September 29, 2014


.@realDonaldTrump *chuckle* he sure made you look *burst spleen* a real *sides literally split* DONALD DUCK *brain explodes from laughs*

— Harry Harris (@CmonHarris) September 29, 2014

@realDonaldTrump @LazySavant LOOOOOL! Good luck with that, rughead.

— Tony Parsehole (@SpongyPissFlap) September 29, 2014

.@realDonaldTrump You should definitely sue. That wouldn't be hilarious, and make you look like even more of an arsehole at all.

— Tim (@ruudboy) September 29, 2014

@realDonaldTrump @Mary_MariaMarie Can you sue someone for your own stupidity?

— Tony Hughes (CP) (@TheProtestBoard) September 29, 2014

@realDonaldTrump @a_girl_irl Maybe you should try lawsuits for revenue since all your businesses go bankrupt.

— El Cid (@EnBuenora) September 29, 2014

Oh snap!

And this exit question perhaps explains why revenue is so depleted:

@realDonaldTrump @trill_pikachu How many diapers have you gone through already today

— GOOD COSTUME HAVER (@Ironghazi) September 29, 2014



‘GENIUS!’ Donald Trump duped into RTing serial killer photo; These responses will crack you up [photos]

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Truth-tellers hijack #mtvmovieawards with #Gosnell reality checks

Young fans tuned in to the MTV Movie Awards last night for another dose of celebrity vapidity. Awards included “Shirtless moment,” “Best kiss,” “Best fight,” and “Scared (crazy) moment.” But a new generation of truth-tellers living in the, ahem, real world decided to use the night’s festivities as a teachable moment.

They hijacked the #mtvmovieawards hashtag to keep the Kermit Gosnell horror story on the national radar screen and to school the uninformed.

. @amylutz4 is using social media brilliantly. Tweet #Gosnell stories under the #mtvmovieawards hashtag. Go. Now.

— Leah (@gopfirecracker) April 15, 2013

Stealthy. RT @amylutz4 I think I’ll just tweet a bunch of #Gosnell stories under the #mtvmovieawards hashtag

— SFK (@stephenkruiser) April 15, 2013

Nothing beats hijacking a has tag to spread Conservative Truth. #mtvmovieawards Did you hear about #Gosnell scary flick?

— EF (@FastEddie517) April 15, 2013

@cameron_gray We’re hijacking the hashtag with #Gosnell stories. Hopefully a few ignorant voters will open the links.

— Amy Lutz (@amylutz4) April 15, 2013

Is there a best serial killer category for the #mtvmovieawards?…)

— Amy Lutz (@amylutz4) April 15, 2013

Jamie Foxx thinks he’s fighting racism. Here’s the real racism:… #mtvmovieawards

— Amy Lutz (@amylutz4) April 15, 2013

OMG check this out… #mtvmovieawards #Gosnell

— Bethany Bowra (@BethanyBowra) April 15, 2013

#mtvmovieawards #Gosnell the Phily abortionist on trial for murdering babies, snipping their spinal cords after the babies were born alive.

— Sarah Wilson (@SarahWilsoninCA) April 15, 2013

Maybe this movie should get an #mtvmovieawards The video on #Gosnell. It is sickening.

— Grandma Knows Best (@CoFemale) April 15, 2013

Lib stars at #mtvmovieawards . Believe in women’s rights? What about girls murdered by #gosnell after being born alive?

— ShellyB (@Shelly_Bl) April 15, 2013

Are you a highschooler watching the #mtvmovieawards? What if this was your story? #gosnell #prolife…

— Spencer Brown (@ItsSpencerBrown) April 15, 2013

The #mtvmovieawards are over, but the trial of Kermit #Gosnell isn’t. Pay attention, tweens, teens & young adults. This is your country too.

— Greg Sainer (@gsainer) April 15, 2013

@gsainer Well said… wish more of our youth was involved.

— Analexis Calama (@AnAmazement) April 15, 2013

Is @twitchyteam keeping an eye on the #mtvmovieawards feed as #HappyWarriors are hijacking it with #Gosnell links?

— Tyler McNally (@Tyler_McNally) April 15, 2013

Guns don’t kill people. Gosnell does. #mtvmovieawards

— Hair (@SHannitysHair) April 15, 2013

#mtvmovieawardsHow about an award for most tragic? #Gosnell

— The Morning Spew (@TheMorningSpew) April 15, 2013

I love @amylutz4 for what she is doing to the #mtvmovieawards right now. #Gosnell

— Donnie G (@graber429) April 15, 2013

RT @janie_austin #mtvmovieawards The awards show is done, but the #Gosnell trial isn’t over. Take your media & your country back kids…

— J Dove (@BlackDove3) April 15, 2013

Well that was fun. Hopefully we got a few uninformed #mtvmovieawards watchers to do a little research on Kermit Gosnell. Maybe.

— Amy Lutz (@amylutz4) April 15, 2013

Making @michellemalkin + @twitchyteam proud by hijacking MTV Movie Awards hashtag, spreading word about #Gosnell. Tx to @amylutz4 for idea!

— Spencer Brown (@ItsSpencerBrown) April 15, 2013

Kudos! Keep showing ‘em how narrative-reshaping is done.

The #mtvmovieawards are over, but the trial of Kermit #Gosnell isn’t. Pay attention, tweens, teens & young adults. This is your country too.

— Greg Sainer (@gsainer) April 15, 2013

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But Thats None Of My Business

But Thats None Of My Business

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But Thats None Of My Business

But Thats None Of My Business

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Twinkie-pocalypse averted? Hostess and bakers union agree to mediation

CNBC is reporting that Hostess and the BCTGM have agreed to mediation, thereby avoiding a shutdown — for now.

More from the AP:

Hostess Brands Inc. and its second largest union will go into mediation to try and resolve their differences, meaning the Irving, Texas-based company won’t go out of business just yet. The news came Monday after Hostess moved to liquidate and sell off its assets in bankruptcy court citing a crippling strike last week.

The bankruptcy judge hearing the case says that the parties haven’t gone through the critical step of mediation and asked the lawyer for the bakery’s union to ask his client, who wasn’t present, if he would agree to participate.

The news has snack cake lovers rejoicing:

hostess twinkies are saved!

— James Smith (@Terpreb) November 19, 2012

More twinkies to come @mssarcastic RT @cnbc: BREAKING: Hostess and Bakers Union agree to mediation, preventing shut down.

— J.Desmond (@DarkyJenkins) November 19, 2012

CHEA! Ho-Hos back! RT @cnbc: BREAKING: Hostess & Bakers Union agree to mediation, preventing shut down

— Young Pops (@MrSuperJay) November 19, 2012

HOORAY!!! “@cnbc: BREAKING: Hostess and Bakers Union agree to mediation, preventing shut down.”

— Zander Jones (@zander_jones) November 19, 2012

Thrilled to hear that Hostess, may in fact, possibly live.I want, no, NEED this to come true

— RandomBlogger (@Random__Blogger) November 19, 2012

Hostess and union agree to mediation? Sno-Balls!!!

— Evan Mintz (@evan7257) November 19, 2012

FUCK YES. RT @cnbc: BREAKING: Hostess and Bakers Union agree to mediation, preventing shut down.

— (@ThunderTreats) November 19, 2012

“@cnbc: BREAKING: Hostess and Bakers Union agree to mediation, preventing shut down.” YES! MORE TWINKIES!

— Emily White (@emilymorgann) November 19, 2012

god bless America and twinkies RT @cnbc: BREAKING: Hostess and Bakers Union agree to mediation, preventing shut down.

— It’s a Lifestyle (@Nxlevel) November 19, 2012

Hostess & the union have agreed to some terms! Sparing the twinkies & ding-dongs from untimely death. It is a festivus miracle!!! #festivus

— Stephanie Shaw (@stephanieshaw) November 19, 2012

Hostess Cupcakes aint goin nowhere!!! We shall overcomeeee

— Johnny Mnemonic(@JohnnyNoDrama) November 19, 2012

Glad I did not buy that $200 twinkie on ebay.“@cnbc: BREAKING: Hostess and Bakers Union agree to mediation, preventing shut down.”

— Mike (@BoogBlog) November 19, 2012

Next is the middle east! TWINKIES ARE SAVED! Hostess And Bakers Union Agree To Mediation… via @bi_retailnews

— Peter Ilberg (@ilberg79) November 19, 2012

Snort. If only.

Some people, though, are speculating that the entire thing was a slick marketing ploy by Hostess to boost sales:

It’s official: Hostess has now pulled off the greatest marketing scheme known to man.

— Theron Fly (@TheTFly) November 19, 2012

The marketing people at Hostess are geniuses

— Nikki Wolfe (@Nikki704) November 19, 2012

I’ve gotta say, that was an amazing marketing stunt that Hostess pulled. Talk about a brand buzz, twinkies were a flyin’!

— Brianne Dehlinger (@BriDehlinger) November 19, 2012

As a PR man, I say bravo, Hostess. Bravo. #slowclap

— Kevin Erb (@kevinerb) November 19, 2012

Hostess pulled the greatest marketing method I’ve ever seen. Twinkies sold out everywhere, and now they’re not even shutting down.

— Marc Nemcik (@marcnemcik) November 19, 2012

Seriously- RT Brilliant stunt! RT @cnbc: BREAKING: Hostess and Bakers Union agree to mediation, preventing shut down.

— (@BlackFalcon_net) November 19, 2012

The shut down was a stunt to boost Twinkie sales. Duh. RT @cnbc BREAKING: Hostess and Bakers Union agree to mediation, preventing shut down.

— Elizabeth Connerat (@LizConnerat) November 19, 2012

Hostess may want to consider the threat of bankruptcy on a monthly basis to boost sales.

— Mark Szczepanik (@Szczepanik) November 19, 2012

Twinkie punked us. BTW, That’s called a “Twunk.” Well played by the Hostess with the mostess.

— Virginia Taylor (@Taylor11VB) November 19, 2012

What a brilliant move by Hostess to trigger nostalgia-fueled surge in sales.

— Philip Klein (@philipaklein) November 19, 2012

One thing’s for sure: Hostess now finds itself in the envious position of being on the tip of everyone’s tongue. We hope that negotiations will indeed pan out for the sake of the Twinkie — and for the sake of the 18,000-plus employees whose livelihoods are on the line.



#HostessShrugged: Conservatives brilliantly bid farewell to Twinkies

Pabst Brewing Co. owner considering purchase of Hostess?

Sugar rush: Twinkie fans, profiteers strip shelves of Hostess products, flip on EBay

Rob Lowe devastated by Hostess demise: ‘Ho Hos are people too’

Shameless: NPR laughs at Hostess going out of business and eliminating thousands of jobs

Has the Twinkie-pocalypse arrived? Hostess to go out of business, cut 18,000 jobs; Updated

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But Thats None Of My Business

But Thats None Of My Business

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